Monday, May 9, 2011

Fresh Salon + Arrojo

We’re proud to announce we now stock ARROJO product, an independent hair care brand created by Nick Arrojo.

For seven seasons Nick was the hair stylist on TLC’s What Not to Wear, and has a long history of product development for the likes of Wella and Bumble and Bumble, before creating his own line, which is now used professionally at ARROJO studio, a multi-award-winning New York City hair salon synonymous with excellence and integrity.

ARROJO product is a contemporary, performance-driven concept. At its core is Vitamin B5. The most sophisticated active ingredient (fact) available in hair care, it is proven to moisturize, create shine, anti-oxidize, smooth the cuticle, promote hair growth and cell production, and improve scalp circulation. Vitamin B5 adds strength and vitality, fullness, body, and sheen for all people, and for all types of hair.

What truly sets this brand apart, however, is its modern-day versatility. In alignment with a desire to make hairstyling personalized, creative and fun, there is a shampoo and conditioner combination for every hair type, while each styling product is purposely made to have cocktailing potential, multi-functional uses, features and benefits.

Modern, functional, fashion-forward, ARROJO product empowers each person to find the freedom to create beautiful shape and style.

No comments:

Post a Comment